You will agree that Search Engine
Optimization (SEO) has become the most common term used nowadays in
cyber world. The suitable SEO services facilitate website owners to get
their website placed among the top pages of different search engines.
But acquiring SEO services is not an easy task to carry on, especially
for firms who do not have little knowledge about the benefits of SEO
services for their website. Whereas on the other side there are
companies who have sufficient knowledge of SEO services,
are also concerned about few questions pertaining with use of SEO
services, these questions are (i) what will be the benefits of using SEO
services or in simple terms what a SEO firm will do for that particular
company and (ii) what will be charges of these SEO services.
1. What of SEO services:
Before selecting for any SEO services it is better to make clear what
do you expect from SEO service providing company. Normally following
question are taking into account before hiring SEO services:
2. How of SEO: Once you got answer of all the above mentioned questions, the next question is How SEO firm will work for you? There are various approaches followed by SEO. Following questions should be answered:
After all these questions are cleared to you, it is time for you to decide the best SEO firm for your organization.
Source:: http://blog.ribbun.com/what-how-and-you-questions-while-finalizing-seo-firm-for-your-organization/
It is an universal truth that
whenever you engage in any new business dealing before finalizing the
deal everyone is interested to know about the background of the other
party. The same principle stands while you decide to use SEO services
for your organization, because you are not going to utilize their
services according to their charges or on the basis of commitment made
by them. But you are utilizing their services depending upon the history
of their performance. It is because of this there are certain principle
should be followed while you buy SEO services of some SEO company i.e.,
What of SEO, How of SEO, Who of SEO and significance of how and who of
SEO.
- What do you want SEO company to do for your website ?
- Besides deciding expectations from SEO firm, you should also determine that How much support you can provide to it ?
- Is your firm involved in writing a blog ?
- Can you add additional content for your website ?
- Is it possible to change design of your website?
- Will SEO firm will create new links for your website ?
2. How of SEO: Once you got answer of all the above mentioned questions, the next question is How SEO firm will work for you? There are various approaches followed by SEO. Following questions should be answered:
- Is there any working procedure determined by SEO firm on which it works ?
- The link building strategy followed by them is ethical or not, especially after introduction of Penguin update by google.
- Will the SEO services of firm help in enriching your ranking on SERP?
The reason for all these questions is important because transparency is the prime requisite in SEO business,
because of some unethical hacker endeavors to disturb you website which
is not suitable according to search engine ethics, as a website owner
you are equally committed for any such change and for that you can even
be punished.
3. “Who” of SEO:
The success of your website mainly depends on the endeavors of SEO team
working for your website. It is because of this there are some SEO
companies who charge $500 per month and some are charging $25,000
per month. Once you have decided that which SEO company you are going
to appoint for your website, still the question remains unanswered
because finally the time they will consume is designing SEO for your
company is being paid for. The reason for this is that finally they are
utilizing their tools
for which they are charging money from you because they will be
consuming their time for their services. Therefore before finalizing
the deal you should also consider various facts which SEO firm will be
doing for your company.
4. Significance of “Who” and “How” as compared to What of SEO:
If you are using the services of SEO company which does not follow any
ethics (integrating link), it is therefore necessary to know “What” kind
of services will be provided by SEO firm for your organization.
For all this you should keep watching ranking of your website on different SERP’s
and keep in touch with SEO company. A SEO firm whose services you are
hiring should understand nature of your business, because it is only
after that they can design a proper SEO strategy for your organization.
Source:: http://blog.ribbun.com/what-how-and-you-questions-while-finalizing-seo-firm-for-your-organization/