Does URL reducing impact SEO? ‘NO’ says the expert!

URL shorteners are rapidly being used in social media like Twitter and Facebook. Since a microblogging site like Twitter only allows 140 characters in a post, URL shorteners are gaining in popularity. But how does shortening of an URL affect its Search Engine Ranking and Search Engine Optimization (SEO)? Do the link credits go to the original article or is lost somewhere in between?

Matt Cutts,a well-known Google staffer recently answered this question in a video. According to him, URL shortening does not harm an article’s Search Engine Optimization till the time the shortener uses a 301 redirect  to the original link. 301 redirects are permanent redirects and help give credits to the actual link. Most URL shorteners like bit.ly use 301 redirects. Such redirects help in creating inbound links to the article/site and consequently help in Search Engine Optimization.

However some URL shorteners use 302 redirects. They give only temporary link credits to the original article and lay more emphasis on the shortened link. Such URL shorteners are better avoided.

So in case you had some worries about using URL shorteners for SEO… rest assured, they only add to your link credits. You just have to ensure that they use 301 redirects. 99BKG2CZ6KFP

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Advantage of Seo Services to Improve Online Business

If you want to improve your online business and take it on the height of success, use search engine optimization and SEO services. Search Engine Optimization or SEO is the most effective Internet marketing tool for growing online businesses. Search engine optimization is the process of improving your websites ranking in the pages of search engines such as Google, Yahoo and MSN and etc. SEO help you out in getting good traffic in your website. Search engine optimization and SEO services included several strategies which aimed is increasing the ranking of a website on search engine result page.

In the absence of good page ranking, an online business can't survive that why search engine optimization is recognized as the most important marketing tool for online business. SEO services help enhance the online presence of a website and direct potentially large number of users to it. A good search engine optimization helps you to increase web traffic to a website and there by increase the chances of actual sales of the goods/services offered by the particular website. Without search engine service website is almost invisible to potential customer.

If you want to get your online business more successful, you need to start a search engine optimization campaign. The aim is to make your website friendly to search engine user. SEO services include keyword research and analysis, content writing, link building, pay per click advertising, e-mail marketing, social media networking, and web designing. All these tools help improve the search engine ranking of a site on Google, Yahoo, and other search engines.

SEO service has many benefits which will reach all potential customer locally or globally. They make your website design more attractive and upload your site with useful and relevant content which is easy to navigate. This result in higher conversion rate or increased sales and profits. Always make a unique identity for your online business that will help you in achieving your objectives within a short time period. It provides flexibility, and you can get easily traffic according to the organizational strategy to meet the needs and requirements of your choice. It will increase the visibility of your website in the result pages of search engines. Increase in traffic leads to increase in ranking and increase in ranking will increase your volume of sales and profit well. Increase in sales volume leads to help in making branding.

Settling an SEO for company will certainly save a lot of time and money in the long term. Experts who are skilled in SEO are extremely familiar with the current trends of the business. As we know online competition is getting quite difficult day by day. So a good SEO know well how important is to keep on the top of all advancement, linking methods and search phrases that are most profitable for your business.

This Article is posted by Amit Thapa on behalf of Techiezens Infosystems.We are well known professional web design company delhi .ecommerce web site development provides excellent services in website development company in delhi in terms of quality, best price from the market competitors & customer satisfaction.